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Back To The Course

Module 1 :Fundamentals of Digital Marketing

Module 2: Planning Domain Structure & Website Development

Module 3: Introduction to SEO

Module 4: Web Analytics with a focus on GA4

Module 5: Content Creation and Blogging Strategies

Module 6: Social Media Marketing

Module 7: Facebook Ads (Meta Ads)

Module 8: Performance Marketing (Google Ads)

Module 9: Performance Marketing (Other Platforms)

Module 10: Influencer Marketing

Module 11: Email Marketing & WhatsApp Marketing

Module 12: Marketing Automation

Module 13: Resume Building + LinkedIn Optimization & Interview Prep

AI in Digital Marketing

Module 14: Internship

Digital marketing channels are the various platforms and methods used to communicate with and reach the target audience. These include search engines (SEO and SEM), social media platforms (Facebook, Instagram, LinkedIn, Twitter), email marketing, content marketing, and more. Each channel has its unique characteristics and advantages. Understanding these channels helps marketers to effectively plan and execute their marketing strategies to achieve desired outcomes.