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Back To The Course

Module 1 :Fundamentals of Digital Marketing

Module 2: Planning Domain Structure & Website Development

Module 3: Introduction to SEO

Module 4: Web Analytics with a focus on GA4

Module 5: Content Creation and Blogging Strategies

Module 6: Social Media Marketing

Module 7: Facebook Ads (Meta Ads)

Module 8: Performance Marketing (Google Ads)

Module 9: Performance Marketing (Other Platforms)

Module 10: Influencer Marketing

Module 11: Email Marketing & WhatsApp Marketing

Module 12: Marketing Automation

Module 13: Resume Building + LinkedIn Optimization & Interview Prep

AI in Digital Marketing

Module 14: Internship

Case studies are detailed examinations of successful digital marketing campaigns. They provide practical insights and lessons that can be applied to future marketing efforts. This lesson will review several case studies, highlighting the strategies and tactics used, the challenges faced, and the results achieved. Analyzing real-world applications helps students understand the practical aspects of digital marketing and how theory translates into practice.