Back To The Course

1. Introduction to SEO

2. Advanced Keyword Research

3. Technical SEO strategy

4. On-Page SEO Techniques

5. Off-Page SEO Techniques

6. Local SEO Techniques

7. International SEO

8. SEO for E-Commerce

9. Advanced SEO Strategies

10. Tracking and Measuring SEO Success

11. SEO Best Practices and Avoiding Penalties

In this lesson, we will look at the basic principles and approaches for researching and evaluating your competitors’ keywords, as well as how to use this information to improve the visibility and search engine ranks of your website. Topics will include identifying your competitors, researching their keywords, and analysing their search engine performance. We will also show you how to use this information to uncover new keyword opportunities and optimise the content and meta tags on your own website. By the end of this session, you will have a good understanding of how to conduct competitive keyword analysis and how to apply this knowledge to enhance the SEO of your website and drive more traffic to it.